What We Do

How to equip brick and mortar retailers to face the continuously growing influence of the online commerce?

Inspired by this question, the MiNODES mission was shaped: to bring analytical online tools to the offline world and to help retailers to gain a deeper understanding of their in-store operations and consumer engagement. By providing trusted and insightful data on consumer behavior, MiNODES enables retailers to improve store operations as well as marketing management.

Who We Are

Our founder started off his career in leading business consultancy OC&C.

He provides the perfect mix of expertise covering diverse segments of the retail industry and their specific demands. Backed by Telefónica NEXT, as well as a passionate team with experience from companies like Zalando, Goldman Sachs, Holtzbrinck Ventures, and the Otto Group, MiNODES has established itself as a leading data analytics and advertising tool for brick and mortar retailers, enabling them to conquer the omnichannel era.

Join our Team

Alexander Köth

Founder & Managing Director

Before founding MiNODES, Alexander Köth was partner and member of the management at Roelfs Partner Management Consultants and head of Roelfs' retail practice group.

He worked with leading companies in various retail sectors and gained, through working across all topics in the value chain, a holistic view on retailers’ expectations and needs. 

Alexander started his career in 2003 at OC&C Strategy Consultants and holds an MBA degree from EBS University, Germany.

  • Mi Nodes Team Volker Hollmichel Square

    Volker Hollmichel

  • fabian team

    Fabian Brosig

  • Jp

    Jan Phillip Hofste

  • eva team

    Eva Rohde

    People and Organization Manager
  • Mi Nodes Team Joachim Square

    Joachim Kaupenjohann

    Head of Sales
  • DanielPortrait

    Daniel Getejanc

    Head of Business Intelligence
  • Mi Nodes Team Philipp Schulz Crop

    Philipp Schulz

    Lead Business Development
  • jan team

    Jan Werner

    Senior System Engineer
  • alex m team global

    Alexander Müller

    Lead Data Scientist
  • Mi Nodes Team Alexander Clauss Square

    Alexander Clauss

    Lead Sales Development
  • alex s team global

    Alexander Süßmann

    Key Account Manager
  • alex p team global

    Alexander Poetke

    Operations Manager
  • Mi Nodes Team David Raetsch Square

    David Marcus Rätsch

    Sales Operations Manager
  • Teresa Degischer Square

    Teresa Degischer

    Recruiting Manager
  • Johann Quassowski Square

    Johann Quassowski

    Backend Developer
  • Mi Nodes Team Philipp Heinl Square

    Philipp Heinl

    Sales Development Manager
  • Christina Möller Square Web

    Christina Möller

    Senior Business Analyst
  • Giancarlo Capezzuoli Senior Backend Developer Square Web

    Giancarlo Capezzuoli

    Senior Backend Developer
  • Celsa Diaz Tejada Junior Data Scientist Square Web

    Celsa Diaz

    Junior Data Scentist
  • Lisa Hellner Junior Business Analyst Square Web

    Lisa Hellner

    Junior Business Analyst
  • Michaela Ziemens Square Web

    Michaela Ziemens

  • Cristina Mastrodomenico Square Web

    Cristina Mastrodomenico

    Senior Business Analyst
  • Mi Nodes Team Lino Maurer Square

    Lino Maurer

    Sales Development Manager
  • Mi Nodes Team Maximilian Titz Square

    Maximilian Titz

    Account Executive
  • Mi Nodes Team Lars Reimer Square

    Lars Reimer

    Online Marketing Manager
  • Mi Nodes Team Stefanie Weiss Square

    Stefanie Weiß

    Digital Strategy Manager
  • Mi Nodes Team Arne Eder Square

    Arne Eder

    Key Account Manager
  • Mi Nodes Team Hannah Fidora Square

    Hannah Fidora

    Account Executive
  • Mi Nodes Team Luis Busta Square

    Luis Busta

    Intern Frontend Developer
  • Mi Nodes Team Alexander Ruehe Square

    Alexander Rühe

    Intern Software Developer

How We Work

We believe in having a good time while doing what we do, and we love what we do.

MiNODES is a dynamic and entrepreneurial startup company, acknowledged by our clients for our high level of professionalism and flexibility in serving their needs. Taking a lean service approach, we continuously work on improving technology and service level, deepen our knowledge, and elevate performance standards.

As a team we always focus on how to best help our clients achieve their individual milestones.

What We Offer

We are hiring!